Your cost per application is climbing, your creative's gone stale, and the leads you get don't enroll. The 90-Day Paid Social Sprint rebuilds your creative and restructures your funnel from first impression to enrolled student — so you come out with a lower cost per application and better-fit inquiries.
Currently accepting sprint partners for Q3 2026
Minimum
Ad spend $5k/mo+
Below that, there isn't enough volume to test
Niche focus
Education only
Higher ed, online education, career education, K-12, and more
ENGAGEMENT
90 days
A full quarter — long enough for a measurable result
Your paid social has plateaued — stale creative, rising costs, no path to scale. The Paid Social Sprint is a full 90-day rebuild of your creative and funnel.
WHO THE SPRINT IS BUILT FOR
Established universities, colleges, vocational schools or online education companies
Already spending $5,000+ per month on paid social (Meta and/or TikTok)
Results have plateaued, creative's gone stale, or a generalist agency left you burned
Want a fixed-scope, fixed-price rebuild before committing to a long retainer
Have a working sales or admissions process to send qualified leads to
Open to social-first creative — not married to "corporate" production
WHO THE SPRINT IS NOT FOR
SaaS, e-commerce, B2B lead gen, or non-education niches
Spending under $5k/month on paid social with no plan to scale
Expecting a flood of enrollments in week one (education has a consideration cycle — we'll be honest about it)
Want creative and media buying split between two providers
Looking for the cheapest agency you can find
Need a generalist agency to also handle SEO, email, website, PR
If these sound familiar, the Paid Social Sprint is built to fix exactly this. If none do, you probably don't need us yet.
Pattern #1
"Our CPL has been climbing every quarter and we don't know why."
Nine times out of ten, the bidding is fine. What's actually happened is that your winning ads from twelve months ago are no longer winning — the angles have worn out, your audience has seen them too many times, and what felt distinctive when you launched now sounds like every other brand in the consideration set. The fix isn't more of the same ads. It's a structurally different set of angles.
→ A fresh angle library built from research, not guesswork
Pattern #2
"We're generating leads but they don't convert."
Meta's default "lead" event treats every form fill as equal — which means the algorithm cheerfully delivers more of the leads that never convert. We work directly with your admissions or sales team to define what a qualified lead actually looks like in your CRM, then feed that signal back into the creative and targeting so the algorithm starts learning from the right people.
→ Lead quality defined by your team, not Meta's defaults
Pattern #3
"Our team's stretched too thin to give paid social the attention it needs."
For an in-house team juggling website, email, organic, and events, paid social is always the afterthought — a few boosted posts squeezed in between everything else. But performance creative is its own specialist skill, and generic ads won't reach the students you actually want. That's the only thing we do.
→ Up to 40 creatives that attract the right students
Pattern #4
"We've always split creative and media buying."
When two parties own different halves of the feedback loop, neither owns the outcome. The data the media buyer needs to make creative decisions never reaches the creative team in time. We own both, in the same Slack channel, on the same week.
→ Integrated TEAM, not handoffs
Pattern #5
"We tried TikTok Ads. The results were terrible."
Almost always a creative problem, not a platform problem. The brands driving student engagement on TikTok aren't repurposing Meta creative or scripts — they're building TikTok-native content from scratch, with the right hooks for the right placements. We've done this dozens of times for education.
→ Platform-native production, not creative recycling
We don't publish averages. These are named clients with documented outcomes — the kind of movement the Paid Social Sprint is built to create.
No mystery process. No proprietary acronyms hiding generic work. Here's the exact timeline, start to finish.
Audit + rebuild
We map your funnel from impression to enrollment and create a strategy around it.
Full account, funnel, and creative audit
Creative research: real student language, competitors, and your top past performers
Audience and market insights
Offer and messaging strategy
Funnel design and optimization
Launch + test
First wave of creatives go live. Campaign structure rebuilt and ongoing testing.
4–6 creative angles turned into static and video ads
Campaign structure rebuilt and consolidated
Tracking verified end to end
First campaigns launched
Initial testing and weekly reporting begin
Optimize + scale
Double down on winning creative angles and formats. Most partners see meaningful CPL and ROAS movement by the end of month two.
UGC production — creator scouting, scripting, and editing
Scale winners, cut losers, feed in fresh angles
Lead-quality alignment with your admissions team
Day 90: review results and decide to continue as an ongoing retainer, or stop here.
No 6 or 12-month lock-in before you've seen results. Clear deliverables, a fixed 90-day timeline, and targets we report against every week — so you judge us on real numbers, not a feeling.
Meta Ads Sprint
For education brands focused on one or two core products or programs.
Everything you need to succeed, including:
Full account audit, campaign strategy, funnel design
Brand and audience-specific creative & messaging strategy
Up to 40 scroll-stopping high-impact static & video creatives
Meta Ads campaign build, management & daily optimization
Conversion and lead-quality tracking
Weekly reporting, monthly strategy calls, ongoing Slack communication
Meta & TikTok Ads Sprint
Multi-platform campaigns and creative for brands scaling multiple programs.
Everything in the Meta Ads only Sprint, plus:
Full TikTok Ads setup, management & Spark Ads
Up to 12 additional TikTok-native creatives built for the platform — not recycled Meta ads
Cross-platform testing to find your most efficient path to enrollment
Unified reporting on true blended cost per lead
MOST COMMON
Not vague promises — the specific outcomes the Paid Social Sprint is built to deliver.
01
Campaigns built to lower your costs
Fresh, research-led creative & messaging built on a restructured funnel that drives down what you pay for every lead, every application and every enrolled student.
02
Better-fit students, not just cheaper leads
Campaigns tuned to enrollment quality, so your admissions team spends time on inquiries that actually convert — not time-wasters.
03
A creative library you own
A tested bank of static ads, UGC, day-in-the-life, testimonial mash-ups, statistics ads, press-release ads hat keeps working long after day 90 — whether we continue together or not.
04
A clear number to decide on
Real before-and-after performance you can point to, so the choice to continue as a retainer is based on results, not a gut feeling.
Every result on this page started with creative like this — the same kind we build for you inside the 90 days.
Book a no-obligation 30-minute Sprint Call. We'll map your funnel live, show you where it's leaking, and lay out exactly what your 90-Day Paid Social Sprint would deliver. You'll leave with a plan whether or not you hire us.