Less headaches,

Less headaches,

more enrollments.

more enrollments.

Done for you.

Done for you.

From strategy to creative to scaling. We handle everything so you don't have to.

From strategy to creative to scaling. We handle everything so you don't have to.

"Our CPL has halved across multiple funnels, and some days, it's even more. Amazing job!”

Théo Moret

Théo Moret

Head of Growth, Augment.org

Head of Growth, Augment.org

85+

85+

85+

education brands served

education brands served

$12M+

$12M+

$12M+

ad budget managed

ad budget managed

10,000+

10,000+

10,000+

education ads created

education ads created

If you’re here,

If you’re here,

If you’re here,

you’ve probably

you’ve probably

you’ve probably

felt this

felt this

felt this

Missing social media audiences

You're fighting over the same Google searchers while potential students scroll past you on social.

Rising costs, poor performance 📉

Same budget, worse results. How long can you keep justifying these numbers to your CFO?

Bad agency experiences 😡

Stop hiring agencies & freelancers who Google 'education marketing' during your onboarding call.

Lack of resources
or know-how

Your in-house team is stretched thin and doesn't understand social-first content

Creative that's

ohhh

so boring 😴

Your ads speak 'corporate' while your students speak 'TikTok'.

Last-minute enrollment panic 🚨

Your competitors have been nurturing prospects for months while you scramble 30 days before application deadlines.

Introducing our

Introducing our

Introducing our

Scroll-to-Enroll

Scroll-to-Enroll

Scroll-to-Enroll

Formula

Formula

Formula

We've perfected the art and science of converting social media attention into actual course & program enrollments across every education vertical.

What's

What's

What's

included?

included?

included?

Strategy

Complete campaign & creative strategy built from education-specific research. Audience mapping, creative angles, and funnel optimization based on proven conversion data.

Complete campaign & creative strategy built from education-specific research. Audience mapping, creative angles, and funnel optimization based on proven conversion data.

Ads Management

Full campaign management across Meta & TikTok. Setup, optimization, budget management, and performance monitoring—handled by education specialists.

Full campaign management across Meta & TikTok. Setup, optimization, budget management, and performance monitoring—handled by education specialists.

Creatives

Industry-leading static ads, UGC videos, and motion graphics designed specifically for education audiences. Fresh creatives delivered regularly to keep campaigns performing.

Industry-leading static ads, UGC videos, and motion graphics designed specifically for education audiences. Fresh creatives delivered regularly to keep campaigns performing.

Everything you need

Everything you need

to

dominate

dominate

social

social

to

Our proven system handles every step from strategy to scale. Complete campaign management that turns education marketing into predictable student acquisition.

Our proven system handles every step from strategy to scale. Complete campaign management that turns education marketing into predictable student acquisition.

01

Onboarding

A streamlined, 6-step setup designed for education brands - no 47-page questionnaires or month-long discovery phases.

02

Kick-Off Call

Strategic planning session to align on goals, audience, and creative direction. Deep-dive into your programs and target students.

03

EduCreative

EduCreative

AI

AI

Comprehensive market & audience research using our custom AI tool trained on $12m+ ad spend and over 10,000 education ads.

Comprehensive market & audience research using our custom AI tool trained on $12m+ ad spend and over 10,000 education ads.

04

Strategy & Production

Complete creative strategy development and asset production. Static ads, video content, and campaign structure—all ready to launch.

Complete creative strategy development and asset production. Static ads, video content, and campaign structure—all ready to launch.

05

Review, Approval
& Launch

Final creative review and approval process. Once approved, we launch your campaigns across Meta and TikTok.

Final creative review and approval process. Once approved, we launch your campaigns across Meta and TikTok.

06

Ongoing Optimizations
& Iterations

Continuous campaign improvements based on performance data. Budget adjustments, audience refinement, and creative refreshes.

Continuous campaign improvements based on performance data. Budget adjustments, audience refinement, and creative refreshes.

07

Scaling

Expanding successful campaigns and creative concepts. More budget to winners, new markets, and additional course & programs.

Expanding successful campaigns and creative concepts. More budget to winners, new markets, and additional course & programs.

08

Dedicated
Slack Channel

Direct communication line with our team. Quick response times, updates, and real-time collaboration.

Direct communication line with our team. Quick response times, updates, and real-time collaboration.

09

Weekly Updates

Performance summaries with key metrics and insights. Clear reporting on what's working and what's next.

Performance summaries with key metrics and insights. Clear reporting on what's working and what's next.

10

Monthly
Strategy Calls

Strategic review sessions to discuss performance and plan ahead. Campaign analysis and growth opportunities.

Strategic review sessions to discuss performance and plan ahead. Campaign analysis and growth opportunities.

11

Live
Performance Dashboard

24/7 access to real-time campaign data. Track leads, costs, and conversions whenever you want.

24/7 access to real-time campaign data. Track leads, costs, and conversions whenever you want.

Case Studies

Case Studies

Case Studies

Scaling To Six Figures

When Masterschool needed to scale their tech upskilling programs, we developed a multi-format creative strategy with news-style layouts, UGC, and podcasts. Our deep audience decreased acquisition costs while successfully scaling their campaigns to multi-six figures in monthly ad spend.

28%

decrease in CPL

2.5x

ad spend in 6 weeks

Executive Decision: Better Results

Europe's #1 MBA program was drowning in generic, corporate messaging that blended in with every other business school. We transformed their approach with social-first ads focused on real student outcomes instead of institutional prestige.

34%

decrease in CPL

13

new markets targeted

Turning The Page On Performance

When The Novelry's ads weren't resonating with aspiring writers, we crafted authentic narratives featuring real students holding their published books. Combined with a brand new funnel using retargeting, lookalike and custom audiences, this delivered a significant ROAS boost and more efficient, stable campaigns.

63%

ROAS increase

220+

creatives

Student Stories, More Applications

Hochschule Fresenius was stuck with cookie-cutter creative that looked like every other German university. We transformed their approach with student-generated UGC featuring real graduates discussing career outcomes, driving an increase in applications.

19%

increase in applications

40+

degree programs

Scaling To Six Figures

When Masterschool needed to scale their tech upskilling programs, we developed a multi-format creative strategy with news-style layouts, UGC, and podcasts. Our deep audience decreased acquisition costs while successfully scaling their campaigns to multi-six figures in monthly ad spend.

28%

decrease in CPL

2.5x

ad spend in 6 weeks

Executive Decision: Better Results

Europe's #1 MBA program was drowning in generic, corporate messaging that blended in with every other business school. We transformed their approach with social-first ads focused on real student outcomes instead of institutional prestige.

34%

decrease in CPL

13

new markets targeted

Turning The Page On Performance

When The Novelry's ads weren't resonating with aspiring writers, we crafted authentic narratives featuring real students holding their published books. Combined with a brand new funnel using retargeting, lookalike and custom audiences, this delivered a significant ROAS boost and more efficient, stable campaigns.

63%

ROAS increase

220+

creatives

Student Stories, More Applications

Hochschule Fresenius was stuck with cookie-cutter creative that looked like every other German university. We transformed their approach with student-generated UGC featuring real graduates discussing career outcomes, driving an increase in applications.

19%

increase in applications

40+

degree programs

Scaling To Six Figures

When Masterschool needed to scale their tech upskilling programs, we developed a multi-format creative strategy with news-style layouts, UGC, and podcasts. Our deep audience decreased acquisition costs while successfully scaling their campaigns to multi-six figures in monthly ad spend.

28%

decrease in CPL

2.5x

ad spend in 6 weeks

Executive Decision: Better Results

Europe's #1 MBA program was drowning in generic, corporate messaging that blended in with every other business school. We transformed their approach with social-first ads focused on real student outcomes instead of institutional prestige.

34%

decrease in CPL

13

new markets targeted

Turning The Page On Performance

When The Novelry's ads weren't resonating with aspiring writers, we crafted authentic narratives featuring real students holding their published books. Combined with a brand new funnel using retargeting, lookalike and custom audiences, this delivered a significant ROAS boost and more efficient, stable campaigns.

63%

ROAS increase

220+

creatives

Student Stories, More Applications

Hochschule Fresenius was stuck with cookie-cutter creative that looked like every other German university. We transformed their approach with student-generated UGC featuring real graduates discussing career outcomes, driving an increase in applications.

19%

increase in applications

40+

degree programs

Scaling To Six Figures

When Masterschool needed to scale their tech upskilling programs, we developed a multi-format creative strategy with news-style layouts, UGC, and podcasts. Our deep audience decreased acquisition costs while successfully scaling their campaigns to multi-six figures in monthly ad spend.

28%

decrease in CPL

2.5x

ad spend in 6 weeks

Executive Decision: Better Results

Europe's #1 MBA program was drowning in generic, corporate messaging that blended in with every other business school. We transformed their approach with social-first ads focused on real student outcomes instead of institutional prestige.

34%

decrease in CPL

13

new markets targeted

Turning The Page On Performance

When The Novelry's ads weren't resonating with aspiring writers, we crafted authentic narratives featuring real students holding their published books. Combined with a brand new funnel using retargeting, lookalike and custom audiences, this delivered a significant ROAS boost and more efficient, stable campaigns.

63%

ROAS increase

220+

creatives

Student Stories, More Applications

Hochschule Fresenius was stuck with cookie-cutter creative that looked like every other German university. We transformed their approach with student-generated UGC featuring real graduates discussing career outcomes, driving an increase in applications.

19%

increase in applications

40+

degree programs

Scaling To Six Figures

When Masterschool needed to scale their tech upskilling programs, we developed a multi-format creative strategy with news-style layouts, UGC, and podcasts. Our deep audience decreased acquisition costs while successfully scaling their campaigns to multi-six figures in monthly ad spend.

28%

decrease in CPL

2.5x

ad spend in 6 weeks

Executive Decision: Better Results

Europe's #1 MBA program was drowning in generic, corporate messaging that blended in with every other business school. We transformed their approach with social-first ads focused on real student outcomes instead of institutional prestige.

34%

decrease in CPL

13

new markets targeted

Turning The Page On Performance

When The Novelry's ads weren't resonating with aspiring writers, we crafted authentic narratives featuring real students holding their published books. Combined with a brand new funnel using retargeting, lookalike and custom audiences, this delivered a significant ROAS boost and more efficient, stable campaigns.

63%

ROAS increase

220+

creatives

Student Stories, More Applications

Hochschule Fresenius was stuck with cookie-cutter creative that looked like every other German university. We transformed their approach with student-generated UGC featuring real graduates discussing career outcomes, driving an increase in applications.

19%

increase in applications

40+

degree programs

The

The

most-copied

most-copied

ads in education

ads in education

Sure

Sure

Sure

, you

, you

, you

have choices

have choices

have choices

Here's why ours wins.

Education Expertise

Speed to Results

Creative Output

Communication

Cost

Secret Sauce?

Education-only experts

Proven 6–8 week playbooks

Top 1% education ads

Fast replies, weekly updates

Niche team, fair rates

EduCreativeAI™ + 6 yrs of data

In-House Team

No outside insights

Slow ramp-up (6–12 mo)

Spread too thin

Internal delays

High overhead

No market benchmarks

Freelancers

Generic skills

Trial & error

Limited capacity

You manage them

Cheap but slow

Guesswork-based

Other Agencies

Just another client

Learning as they go

Template creative

Slow responses

High cost, low fit

One-size-fits-all tools

Education Expertise

Speed to Results

Creative Output

Communication

Cost

Secret Sauce?

Education-only experts

Proven 6–8 week playbooks

Top 1% education ads

Fast replies, weekly updates

Niche team, fair rates

EduCreativeAI™ + 6 yrs of data

In-House Team

No outside insights

Slow ramp-up (6–12 mo)

Spread too thin

Internal delays

High overhead

No market benchmarks

Freelancers

Generic skills

Trial & error

Limited capacity

You manage them

Cheap but slow

Guesswork-based

Other Agencies

Just another client

Learning as they go

Template creative

Slow responses

High cost, low fit

One-size-fits-all tools

Stop Guessing.

Start Enrolling.

Scale Profitably.

See how we can help you turn paid social into an enrollment engine, while reducing acquisition costs and eliminating marketing headaches.

Here's what we'll cover:

Your current marketing efforts and what's working (or isn't)

Specific challenges blocking your student acquisition goals

Our Scroll-to-Enroll Formula and how it applies to your programs

Service packages, timeline expectations, and investment discussion

Stop Guessing.

Start Enrolling.

Scale Profitably.

See how we can help you turn paid social into an enrollment engine, while reducing acquisition costs and eliminating marketing headaches.

Here's what we'll cover:

Your current marketing efforts and what's working (or isn't)

Specific challenges blocking your student acquisition goals

Our Scroll-to-Enroll Formula and how it applies to your programs

Service packages, timeline expectations, and investment discussion

Stop Guessing.

Start Enrolling.

Scale Profitably.

See how we can help you turn paid social into an enrollment engine, while reducing acquisition costs and eliminating marketing headaches.

Here's what we'll cover:

Your current marketing efforts and what's working (or isn't)

Specific challenges blocking your student acquisition goals

Our Scroll-to-Enroll Formula and how it applies to your programs

Service packages, timeline expectations, and investment discussion

Frequently

Frequently

Frequently

Asked

Asked

Asked

Questions

Questions

Questions

You've got questions. We've got answers.

Which education niches does our approach work for?
Which education niches does our approach work for?
Which education niches does our approach work for?
What makes LURN MEDIA different from other marketing agencies?
What makes LURN MEDIA different from other marketing agencies?
What makes LURN MEDIA different from other marketing agencies?
What if we already work with an agency or have an in-house team running our ads?
What if we already work with an agency or have an in-house team running our ads?
What if we already work with an agency or have an in-house team running our ads?
What makes a great agency-client relationship?
What makes a great agency-client relationship?
What makes a great agency-client relationship?
Are you more expensive than hiring in-house?
Are you more expensive than hiring in-house?
Are you more expensive than hiring in-house?
Who are LURN MEDIA's best-fit clients?
Who are LURN MEDIA's best-fit clients?
Who are LURN MEDIA's best-fit clients?
How long does it take to see results?
How long does it take to see results?
How long does it take to see results?
What is your "Scroll-to-Enroll Formula"?
What is your "Scroll-to-Enroll Formula"?
What is your "Scroll-to-Enroll Formula"?